Pure Love Rewards
How Does Pure Love Rewards Work?
At a base level, every $1 (AUD) you spend in-store or online earns you 1 reward point. Once you have earned enough points, you can redeem your points for $ off your future purchases. The more you spend, the higher you travel up our 5 rewards...
How Do I Become A Member?
Easy! Simply create an account online at purebaby.com.au, or allow one of our friendly staff in-store to create an account for you. If you have an account created in-store, remember to set a password online so you're able to view your status and...
Who Can Join The Program?
The program is open to anyone aged 18 years or older.
How Do I Earn Points?
Once you've joined Pure Love Rewards, every $1 you spend online or in-store earns you 1 reward point. There are more ways to earn points, such as leaving a product review or signing up to SMS! You can see all ways to earn points on our Pure Love...
How Many Points Do I Need To Redeem A Reward?
100 rewards points is equivalent to $10 in rewards! You can redeem your rewards points in 100-point increments. 200 points = $20 off, 300 points = $30 off and so on.
How is my Tier Status Determined?
Your tier status is determined depending on how much you've spent in a 12-month period. There are a total of 5 Rewards Tiers you can reach.
How Can I Redeem Points Online?
To redeem rewards points Online: 1. Navigate to the Pure Love Rewards page 2. In the section that says 'How to Redeem Your Points', you can choose which reward you want to redeem depending on how many points you have 3. Click Redeem on the reward...
How Can I Redeem Points In Store?
To redeem rewards points In-Store: 1. Login to your account on our website and navigate to the rewards page. You can access the rewards page directly by scanning the QR code in store. 2. In the section that says 'How to Redeem Your Points', you...
How Do I Redeem Points On The Purebaby App?
To redeem rewards points in the Purebaby App: 1. In the App, Click on the Rewards page 2. In the section that says 'How to Redeem Your Points', you can choose which reward you want to redeem depending on how many points you have 3. Click Redeem on...
I Haven't Received Points From My Latest Transaction
Points from any online purchases will be added to your Rewards profile once your order has been dispatched. For in-store purchases, points will be added to your account within 24 hours.
How Can I Check My Current Rewards Status?
Easy! Simply login to your account online any time to view your rewards status and points. You can also see your redemption history by clicking the Rewards History button on our rewards page while you're logged in. Our friendly in-store staff can...
Can I Earn Points On Orders Paid With A Gift Card?
Please note that any purchase made with a gift voucher or gift card does not go towards your tier status or points earnt. For example, if you make a $100 purchase and pay for $20 of this with a gift voucher - $80 will be added to your tier status...
Do My Pure Love Rewards Points Expire?
Points will expire after 12 months of inactivity.
Can I Transfer My Points Or Rewards Voucher To A Friend Or Family Member?
No, points are personal to an account and cannot be transferred to another person.
Can I use my Loyalty Rewards in conjunction with other promotions?
Yes, you can use your redeemed loyalty vouchers in conjunction with other promotions. Please note, there is a limit of redeeming 2x gift vouchers per order.
Do I get points when I do an exchange?
No, as points were received on your original purchase.
Does my Tier Status Expire?
You are guaranteed to stay in the tier you are at for a 12-month period from the day you entered the tier. If you do not spend the required amount to either level up or remain in that tier, you will be demoted 1 or more tiers.
I Forgot To Add My Recent In Store Purchase Under My Account. Can Points Be Added?
Not a problem! If your in-store purchase wasn't linked to your rewards account, simply contact our friendly customer service team with your receipt and account details and we'll be able to assist.
I am already signed up for emails, do I have an account?
If you already receive our emails, you're in the program! Be sure to create an account on our website if you haven't already, to ensure you can see your status and redeem any rewards.
What Do I Earn Points On?
You earn reward points on everything you purchase online at purebaby.com.au and in Purebaby standalone or outlet stores (this excludes David Jones, and non-Purebaby stores)*. Please note that you cannot earn points on the purchase of Gift Cards....
What Can I Buy With My Reward Voucher?
Reward vouchers can be redeemed on any product in-store. Reward vouchers cannot be used to purchase gift cards or vouchers. They must be used in a single transaction and any outstanding balance will be forfeited.
Do Purchases From Stockists Count? (e.g. Baby Bunting or David Jones)
No, only purchases from Purebaby standalone stores, outlets or online at purebaby.com.au count towards your Pure Love Rewards points.
Will My Rewards Voucher Expire?
Rewards Vouchers are valid for 90 days from the day they are received.
How Does The Refer A Friend Program Work?
Give $10, Get 100 points! Members of the Pure Love Rewards program can give $10 off to their friends and family, and will receive 100 points for every successful referral. Some things to note: - Offer avilable to first-time customers only - Offer...
My Referral Discount Isn't Working?
Refer-a-friend $10 discounts are valid on the below: - For first-time customers only - Minimum spend of $50 applies - Available online only - Only applicable to valid email addresses If you meet the above conditions and the discount is still not...
Why can't I redeem my points?
We would recommend refreshing the page and allowing this to completely load before clicking redeem. Please click redeem then and allow the button to completely load and only click once. You will see the button show a message saying 'successfully rede
Are store credit notes/vouchers counted towards my Loyalty point spend?
Credit Notes issued in a Purebaby store or via Online (as a gift voucher), are not included or counted towards your Loyalty point spend. As the items have been returned and are not classed as a viable purchase.